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Adrienne Reiter
June 27, 2018 | Adrienne Reiter

Pop Culture Wine Pairings

Mmm... a little citrus... maybe some strawberry...

[smacks lips]

Miles Raymond: ... passion fruit...

[puts hand up to ear]

Miles Raymond: ... and, oh, there's just like the faintest soupçon of like asparagus and just a flutter of a, like a, nutty Edam cheese...

Jack: Wow. Strawberries, yeah! Strawberries. Not the cheese…

Miles Raymond: [looks at Jack chomping in disbelief] Are you chewing gum?

Sideways (2004)




The media influences our choices on just about everything under the sun. Still, as much as we can’t trust our own impulses at times, there are tried and true less than covert pop culture promotions one can trust over time. Why? Because, all great marketing does is help a bad product fail faster. Here are a few of our favorite pop culture wine pairings.




Chardonnay: In 1994, Demi Moore turns up the heat by opening a bottle of chilled chardonnay when her character attempts to seduce Michael Douglas in the film adaptation of Michael Crichton’s novel, Disclosure. White wine gives you energy while reds tend to make you more sleepy.

We’ll also never forget Alanis Morissette’s butchering of the definition for the term ‘ironic’. “Like a black fly in your chardonnay.” Nope. That’s just unfortunate. Isn’t it moronic? Yeah, we think.


Chianti: Probably the most ghoulish wine pairing in movie history. “A census taker once tried to test me. I ate his liver with some fava beans and a nice Chianti,” said Hannibal Lecter to Agent Clarice in, The Silence of the Lambs. What’s creepier? Chianti sales went up after the successful film’s release. Quid pro quo, Clarice. Quid pro quo.


Champagne: In 1996 both Tupac and Jay-Z rapped about their passion for champagne. Tupac drops his go-to cocktail recipe for “Thug Passion” on his namesake track. Just mix equal parts champagne with Alize Gold Passion.

Jay-Z’s famous rhyme, “My motto, stack rocks like Colorado/ Auto of the champagne,” in his song “Can’t Knock the Hustle” has everybody still poppin' bottles.


Burgundy: Anthony Bourdain (R.I.P.) gave burgundy a standing ovation as the hearty meat and wine pairing when his award-winning show, No Reservations featured chef Ludo Lefebvre who is native to the actual region. Not a bad review since Anthony was considered one of the most influential chefs in the world.


Now sit back, relax, and toast to Netflix or your favorite theatre drinking lounge! It’s always fun to look at your go-to wine from an interesting character’s alternate perspective.


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